Schneider Downs - Columbus Blue Jackets

When Schneider Downs launched its partnership with the Columbus Blue Jackets, they needed content to promote the collaboration both at its kickoff and throughout its duration. Tabitha edited a lively social video featuring CBJ mascot Stinger and numerous employees to announce the partnership in a fun, engaging way. As the relationship continued, Tabitha worked on a series of “bad jokes” videos where Schneider Downs accountants competed to keep a straight face. These humorous clips were featured during games at the arena and shared across social media, helping to showcase the brand’s personality and connect with fans.