To help Keep Columbus Beautiful spread the word about the acceptance of plastic clamshells in curbside recycling, Tabitha created a series of 16-bit style animations featuring their beloved mascot, Phil. Drawing inspiration from classic video games like Mario and Pac-Man, Tabitha developed engaging and nostalgic content designed to capture attention and drive awareness. The animations were successfully deployed across social media platforms to reach a broad audience and reinforce the updated recycling guidelines.